Ultimate Fighting Championship (UFC) enjoyed its best financial year to date in 2021, with increased attendance and media rights fees. The organization also benefited from new sponsorship deals and strong event-related revenue. But how did UFC achieve such impressive financials, and what does the future hold for the mixed martial arts (MMA) company?
Background to UFC
Started by Art Davie and Rorion Gracie, UFC held itsfirst event in 1993. The Las Vegas-based promotion company has since grown to become the world’s largest MMA organization and pay-per-view (PPV) event provider. The company is owned and operated by a subsidiary of Endeavor Group Holdings, Zuffa.
Following Endeavor’s public offering in 2021, it gained full equity ownership of UFC, which is its main portfolio asset. UFC produces MMA fights across eight men’s and four women’s weight divisions.
Globally, its events are broadcast to over 1.1 billion homes across more than 165 countries and territories. It set a live attendance record of 57,000 in October 2019 in Melbourne, Australia, while it has exceeded one million PPV sign-ups on 19 occasions, with the highest reaching 2.4 million.
Latest financials
In March 2022, Endeavor reported that 2021 had been UFC’s best financial year in its history, to date. UFC’s financial figures form part of the group’s Owned Sports Properties segment and were not reported separately. However,UFC reportedly accounts for the largest share by far of this segment.
Overall, the segment achieved revenue of $277.3 million for the quarter ending 31 December 2021, up 3% quarter on quarter (QoQ). For the full year to 31 December 2021, revenue reached $1.1 billion, up 16% on 2020. Some estimates suggest that UFC accounted for around $900 million of this figure, but Endeavor has not revealed the specific contribution of its individual assets.
The increases in revenue were attributed to factors including increased media rights fees and additional sponsorship deals, plus nine UFC PPV events with live audiences that were sold out. This followed a period in which audiences were unable to attend, due to Covid-19 restrictions. During 2021, 14 international media rights deals were finalized, averaging a 94% increase on the previous contract terms, while sponsorship revenues achieved record highs.
Adjusted earnings before interest, taxes, depreciation, and amortization (EBITDA) for the segment were $125.1 million for the quarter, up 2% QoQ. For the full year, adjusted EBITDA was $537.6 million, up 17%, year on year.
What does the future hold for UFC?
There appears to be no sign of a slowdown for UFC, which is good news for fans of the sport and for those who enjoyinplay UFC betting. Indeed, during the quarterly earnings call, Endeavor CFO Jason Lublin referred to the Owned Sports Properties segments’ “continued momentum”.
Indications of UFC’s continued strength include the company’s domestic PPV and broadcast distribution rights deal with ESPN, which extends until the end of 2025, while the UK, Brazil, and Scandinavia are among the international markets in which the media rights are coming up for renewal.
UFC has clearly benefited from the lifting of Covid-19 restrictions and the subsequent return of live audiences, as well as the continuing global popularity of MMA.
If you’re an e-commerce business owner, then you know that increasing sales is always a top priority. It can be tough to do, but it’s not impossible. This blog post will discuss 8 effective ways to increase sales on your website. It’ll go in-depth into each strategy, and give you tips on how to implement them. So, whether you’re just starting or you’ve been in the e-commerce game for a while, read on for some valuable advice!
1. Web development
When it comes to e-commerce, first impressions matter. Your website is often the first point of contact between you and potential customers, so it’s important to make sure it’s looking its best. This means having a well-designed website that is easy to navigate and use. If your website is outdated or difficult to use, potential customers are likely to leave without making a purchase. For example, Magento web development can help you create a modern, responsive website that looks great and is easy to use. It’s important to invest in good web development if you want to increase sales on your website. Investing in web development can help you create a site that is not only visually appealing but also user-friendly. This will give you a better chance of converting visitors into paying customers.
2. SEO
If you want people to find your website and buy your products, then you need to make sure you’re doing SEO. SEO, or search engine optimization, is the process of optimizing your website for Google search. This means using the right keywords and phrases, as well as other techniques, to make sure your site appears as high up in the search results as possible. The higher your site appears in the search results, the more likely people are to find it and make a purchase. There are several things you can do to improve your SEO. For example, you can research which keywords and phrases are most relevant to your products and include them on your website and in your content.
Another great way is through improved product photography. Product photography can enhance your SEO efforts as well as boost your engagement and sales long term. Google has even jumped on this trend within its shopping feature, transforming traditional product images into digital assets through 3d capture software. Combine these images with quality content, you’re sure to improve your rankings within the SERPs.
3. Use social media
Social media is a powerful tool that you can use to reach new audiences and increase sales. If you’re not already using social media for your business, now is the time to start. You can use social media to share your products and content with a wider audience, as well as to engage with potential and current customers. For example, you can use Facebook ads to target potential customers who are interested in your products. You can also use social media to build relationships with customers and create a community around your brand.
4. Offer discounts and coupons
One way to encourage people to buy from your website is to offer them discounts and coupons. This is a great way to increase sales, especially if you’re running a promotion or sale. You can offer discounts and coupons in several ways, such as through your newsletter, social media, or on your website. For example, you could offer a discount code that people can use when they purchase on your website. Or, you could share coupon codes on social media and encourage people to use them when they shop with you.
5. Provide free shipping
People love getting free stuff, so why not offer free shipping on your website? This is a great way to increase sales and encourage people to buy from you. Free shipping is also a great way to stand out from the competition. If you’re selling products that are available from other retailers, offering free shipping can be a great way to convince people to buy from you instead. When you offer free shipping, be sure to make it clear on your website and in your marketing materials. This will help people understand the value you’re offering and encourage them to take advantage of it.
6. Create a sense of urgency
You can increase sales by creating a sense of urgency around your products. For example, you could offer a limited-time discount or sale. This will encourage people to buy your products before they’re gone. You can also create urgency by running a contest or giveaway with a limited number of prizes. This will encourage people to enter the contest and buy your products before it’s too late. Also, if you’re selling a limited edition product or a product that’s in high demand, creating a sense of urgency can help you sell out. It’s important to make sure you’re not overdoing it, though. If you create too much urgency, people may feel like they’re being pressured into buying and they’ll be less likely to make a purchase.
7. Make it easy to buy
If you want people to buy your products, you need to make it as easy as possible for them to do so. This means having a well-designed website that’s easy to navigate. It also means providing multiple payment options and making sure the checkout process is as smooth as possible. You can also make it easier for people to buy your products by offering them discounts, coupons, and free shipping, as we mentioned. Also, if you offer a subscription service, make it easy for people to sign up and cancel if they need to.
8. Provide excellent customer service
Finally, one of the most important things you can do to increase sales is to provide excellent customer service. This means being responsive to customer inquiries and concerns, as well as offering a great return policy. If you take care of your customers, they’re more likely to buy from you again in the future. Also, if you have a good reputation for customer service, people will be more likely to buy from you than your competitors. It even helps to offer customer service in multiple languages if you have an international audience.
These are just a few of the ways you can increase sales on your e-commerce website. By using these tips, you can boost your sales and reach your business goals. You can also consider using Unilog, it provides comprehensive e-commerce solutions to streamline online businesses and enhance the digital shopping experience for customers. So, when you’re ready to start selling, remember to keep these things in mind. Thanks for reading!
Do you ever track your wealth? You may not consider it important to do so. After all, you know how much you have because you live paycheck to paycheck. Indeed, more often than not, your money runs out even before the month is midway through.
What you may not know is that your spending patterns could be the reason. Your finances might improve if you keep a tighter rein on expenditure.
Research on the average American household reveals some interesting insights. On average, an American household has $132,529 in debt. Forty-four million Americans are currently grappling with student loans. Ten million households in America do not have a bank account.
All these are indicative of people struggling with financial management. Yet a solution could lie in wealth tracking. Knowing what you own and how you spend could bring you back to good financial health.
Let’s uncover why you should keep a close eye on your wealth.
Wealth Tracking Helps Bring Spending Under Control
Look at your current financial situation. Do you struggle to keep up with bills despite earning a good income? The reason could be that you are not good with money. It is pretty easy to spend, isn’t it? We are also living in an era when credit facilities are readily available.
You are sinking further into debt every time you swipe that credit card. That means the loan balances at the end of every month are pretty high. Whatever you get goes to paying debt. Before you know it, there is nothing left. Hence the expression living from paycheck to paycheck.
The best way to bring your finances under control is to track your expenditure. You also want to avoid living a life where you scrutinize everything you buy.
But it might be worth the sacrifice if you find that you’re struggling. You can download an expense tracker app or use the traditional pen and paper. The advantage of the former is automatic tracking and categorizing of your expenses.
Also, learn to live off a budget. Have a column for must-have expenses. These include rent, groceries, debt repayment and utilities. In the other column, have the things you want but can do without.
Also, see where you can save some money. Yes, eating at a restaurant during your lunch break may be convenient. But you could save a lot by carrying a packed lunch instead.
Here is a tip you will like. Allow yourself an occasional indulgence. Many people fail to stick to their budgets because it ends up feeling punitive. So, if you enjoy weekend outings, cut it back to once a month instead of every week. Use what you save to settle a debt.
You Can Make Better Investment Decisions
Investing is a good idea because of the potential to make good money. You have put aside a considerable amount in stocks and shares. But, do you take time to know how your portfolio is performing?
Or do you wait for the payouts and ride the tide as far as your investments are concerned? If the latter describes you in any way, you need a wealth tracker. With a wealth or portfolio tracker, you get clarity on what you own and how well your portfolio is performing.
The portfolio tracker also gives information on the performance history and investment returns. You can also compare investment metrics to determine where to put more cash.
Automation in the investment tracker removes the manual management of your finances. You don’t need spreadsheets or inputting of data by hand. And you get to track all your wealth in one place. So, no need for many files or excel spreadsheets full of investment information.
Wealth Tracking Allows You to Know Your Net Worth
Toknow your net worth, look at what you own and owe. If your assets exceed liabilities, that is positive net worth. If the reverse applies, you are in the negative net worth category.
An asset is anything that you can convert into cash if you need to. These include investments, retirement funds, real estate, and bank accounts. Personal items with value, like jewelry or vehicles also fall on the list.
Liabilities include credit card debt, mortgage, and student loans. A positive net worth report should give you the impetus to keep up with the excellent work.
Assigning accurate values to assets can take time and effort. The wealth or portfolio tracker can give you a pretty good idea of the value for investments. Yet, you need to factor in market fluctuations. Such will impact your investment portfolio value.
For assets like vehicles, it can be complex due to factors like depreciation. If you inflate the figures, it will give you an unrealistic picture of your net worth.
So why should you care to know your net worth? Well, it is the best way to know your financial health. If the liabilities far exceed assets, consider yourself financially unwell. That should be a wake-up call to take curative measures to bring you back to good financial health.
The dose of medicine you will need to swallow may be bitter. It will need you to take a keen look at your spending. We did share some practical and very effective ways to do so in the first point. The aim is to reduce the amount of liability you have by paying off debts. You also need to stop accumulating more, no matter how insignificant you think it is.
Once you remove the burden of liabilities, invest and save your money.
Final Thoughts
Is it essential to track your wealth? The short and simple answer is yes. It is a fantastic way to keep a closer watch on your spending. Often we spend money on frivolous things we can do without.
Swiping the credit card feels so good. But all it does is sink you further into debt. Yet, if you watch your wealth, it could get you to adopt more prudent financial mannerisms.
Wealth tracking also helps with making sound investment decisions. Also, you get a picture of your net worth, which can be a wake-up call for many people. Take advantage of tools like an expense tracker for your day-to-day expenses. A portfolio or wealth tracker app is excellent for monitoring your investments.
India’s Uttar Pradesh is amongst the poorest states in the country
(photo: Katarzyna Rybarczyk)
ByKatarzyna Rybarczyk
In India’s Uttar Pradesh NGO workers put their safety on the line to fight child prostitution, end sex trafficking, and restore victims’ dignity.
Uttar Pradesh is amongst the poorest states in India and, with limited employment opportunities,women and girls who live in extreme poverty often have no choice but to sell their bodies to be able to be able to sustain themselves.
I talked to Ajeet Singh, the founder of Guria, a Varanasi-based NGO which works towards eradicating trafficking and sexual exploitation of women and children.
Ajeet says that the key to success is a holistic end to end strategy which starts with the preparation for rescuing women, involves the actual seizure of brothels, and ends with empowering victims and lowering their dependence on the criminal nexus that puts them at risk of being exploited again in the future.
Despite notable successes, Ajeet points out that the rescue and rehabilitation process in India is complex, lengthy, and sometimes dangerous.
Drivers of prostitution
‘India has the highest number of people living in slavery,’ Ajeet says and explains that women are disproportionately affected. Every year, Guria rescues around 250 women and girls who have been trafficked for sexual exploitation.
Lured in with the promises of employment and better living conditions, women find themselves in the hands of traffickers who burden them with debt and keep them in brothels.
‘We recognise that there is a link between trafficking and hunger, trafficking and gender discrimination, trafficking and lack of happiness,’ Ajeet explains and adds that, in addition to wanting to escape poverty, ‘there is also a cultural aspect, particularly in the South. There, girls are dedicated to the goddess and have no choice but to engage in prostitution. And, in some communities in India, prostitution is part of a tradition, something passed from mother to daughter.’
Sadly, the cycle of exploitation and abuse often does not end at one woman. In India, there are thousands of children who grow up in red light districts, which puts them at risk of maltreatment and trafficking. Second generation prostitution is a significant challenge in Varanasi and the wider Uttar Pradesh region. Girls grow up seeing their mothers engage in prostitution and, not having the resources to change their social position, many end up following in their mother’s footsteps.
Seizure operations
To rescue women from brothels, Guria works closely with law enforcement agencies.
This past February, they managed to rescue ‘136 victims, belonging to the Indian states of West Bengal, Bihar, Jharkhand, Madhya Pradesh, Rajasthan, Karnataka and from Nepal from the brothels of Allahabad district,’ Ajeet tells me.
‘Seizure of brothels does not happen overnight.’ Such operations require careful planning to make sure that victims have a place to go after. And, as the traffickers and brothel owners have the right to get out of jail on bail, before organising a raid, it is necessary to make sure that the brothel will be closed permanently before that happens.
If a brothel is not shut down while the men are in custody, women and girls often find themselves back in the same place.
‘If the traffickers get out of jail, they will harass the girls. Cases of femicide are also not unheard of. In India there is no witness protection. The girls are exposed and their lives are at risk if they go to court. So we started our own initiative where we help them find places where they can hide,’ Ajeet explains.
‘Survivors and their families need to get justice, which means convictions for traffickers and brothel-keepers.’ But in India, getting convictions often takes years and when the acquittal of traffickers happens, they threaten rescued women.
Participation of victims in trials is necessary for their oppressors to be sent to prison but many women are scared of what the consequences will be if they speak up. This is why Guria created a security mechanism where it not only takes the girls to a safe place after they leave a brothel but also trains them and prepares them to testify in courts.
Successes and sacrifices
Guria’s efforts bring tangible progress, proven by the fact that, over the last thirty years, Guria saved more than five thousand women and girls from brothels.
Just a few months ago the organisation managed to get 41 former traffickers and brothel-keepers convicted to between 10-14 years of imprisonment and had a total fine worth 2314 000 INR imposed on them.
But these achievements did not come without obstacles.
Ajeet tells me that, throughout the process of getting these recent convictions, he and his co-workers often had to sleep in the car, restaurants, or railway stations, due to security reasons. And, despite being careful, they faced five attacks, one of which involved an attempt to murder Ajeet and his wife in a staged road accident.
In the past, Guria’s members received life threats on multiple occasions. This, however, did not prevent them from stepping in as witnesses and continuing their mission to change the lives of trafficking victims and create a society where women are respected and safe.
One of Guria’s biggest achievements has been establishing the first child prostitution free red light area. The organisation achieved that through opening an education centre where children can come after school instead of spending time in the streets.
Guria established an education centre for children living in Varanasi’s red light district (photo: Katarzyna Rybarczyk)
An important aspect of activities that take place there is empowering children through art therapy. Painting or making clay figures allows them to express their emotions and heal trauma.
At the education centre, as well as working with children, Guria organises vocational workshops for women living in Varanasi’s red light district. Through that, it equips them with skills allowing them to find alternative livelihood options.
Future challenges
Liberating a woman from a brothel does not mean that the process of rescuing them is completed. On the contrary, it is the beginning of a long journey during which they attempt to rebuild their lives.
Victims often face social discrimination upon returning to their home communities and receive very little support with reintegration. Besides, when they find themselves in the same poverty-ridden area that they got trafficked from in the first place, the likelihood of them turning to prostitution once again is very high.
To prevent that, root causes of the issue such as poverty, limited employment opportunities, gender inequality, or the absence of rule of law need to be addressed. And, women and girls need to get an education and professional training enabling them to make an income without having to resort to selling their bodies.
This is what Guria aims to do as part of the war it has waged against prostitution and trafficking. Ajeet says that Guria’s mission is to ‘change lives.’ While this undoubtedly is an ambitious project, thanks to his and his team’s dedication, it has been successful in gradually building a humane environment where women and children are respected and safe.
Marketing your product and increasing sales can be difficult if you do not know how to use relevant technologies. In this day and age of the internet, you have to deploy the best online tools to boost your sales and promote the growth of your business. 3D product animation is one such helpful and relevant technology.
3D product animation allows you to demonstrate how your products work using videos and images in ways that would traditionally be impossible. With such technology, you can put your product information into videos and images that are engaging and easy to absorb.
With its numerous great features, 3D product animation lets you inform and entertain your target customers. With such a clear illustration, your marketing strategies become more appealing. Read on to learn how such an effect can increase your sales.
Here Are 5 Ways 3D Product Animation Can Boost Your Sales
Growing your sales, especially if you are running a startup or a growing business, can be challenging if you do not use the right technologies. Competition from well-established businesses is also a critical factor. That does not, however, imply that it is impossible to compete. You can use technology to promote your products and boost your sales tremendously.
3D product animation offers you unique ways to present your products and services so that you improve sales. If you are tech-savvy, or work with animation studios in Los Angeles, you can beat the stiff competition and grow your sales using your 3D product animation. In particular, here are five ways that 3D product animation can increase your sales.
1. Better Showcasing of Your Product
Customers want to see and visualize your product in the best way possible. With 3D animation, you can showcase your products so they appear before viewers as though they were right in front of them. Your customers will, therefore, assess it from every angle they wish.
As an illustration, seeing a 3D-presented product provides the same feeling and visualization as that one would enjoy when checking a physical product. In particular, your customers will feel as if they are walking around a car or turning a phone before purchasing it.
Note also that 3D animation is not only for the products you have for sale. You can also use it to showcase those you haven’t built yet. You’ll show it works, and when the actual product comes, your target users will already know. That boosts your sales and helps your business grow.
2. 24-Hour Promotion of Your Products
Your 3D product animations will advertise your products all day and night. They will also be accessible worldwide if you post on your website or social media. With such kind of advertising, you will register tremendous growth in sales of your products or demand for your services.
Unlike traditional ways of posting adverts, 3D animation helps explain the features of your product in the simplest way possible. Such a clear showcasing reduces the number of questions targeting users would have regarding your products. So, you do not have to be there personally to explain your product and persuade buyers.
3. Eye-Catching Visuals that Attract Customers
Promoting sales requires a great ability to attract the attention of potential users of products or services. 3D animation helps you create professional, bright, and highly attractive product descriptions. Whether you are using images or videos, 3D technology produces eye-catching product animation.
With the eye-catching visuals of 3D product animation, your website visitors are more likely to watch a video about your product rather than read its description. That means if your videos are detailed, interesting, and persuasive, you will register a tremendous increase in conversions.
While not all people watching your videos will buy your products, most of them will eventually end up as buyers and regular visitors, or your website. They are also more likely to refer friends and family to your site, hence increasing your sales.
4. Greater Likelihood of Share-ability of Your Videos
With the growth of social media and other video-sharing platforms, it’s easy to share videos and promote products. If you can create high-quality 3D animated videos about your products, you will get people to share them.
When people share your videos, they spread your products and create awareness about them in many places. Those that receive the videos watch, and like your products will visit your site. They will seek to verify the videos and purchase your products.
Eventually, the chain effect sharing your videos will have on your business is a sales increase. You should continually create and share professional 3D animated videos to maintain such a positive effect.
5. Trust In Your Products and Brand
Increasing sales is not about getting people to buy your product only. It also involves building trust with them. People need to trust you first before they can come for repeat business with you or refer your products to their friends. 3D product animation can help you build such trust.
Using 3D product animation technology, you can make informative videos of your products. By demonstrating features and illustrating how to use your products, you boost the trust users put in your products. Creating such trust promotes sales and the growth of the business over time.
Note, however, that your videos should not just be persuasive. When building trust, you need to be informative and focus on giving customers value for their money. It is possible to do that with 3D animated videos.
Conclusion
When promoting your products or services, you should find ways of standing out from your competitors. Let people know your uniqueness in presenting and explaining how your products work. With 3D animation, you can explain your products, their use, and their benefits, even if they look complex or a bit hard to describe on paper.
This article has explained how 3D animation can increase your sales. Make use of technology, especially when marketing your products. Use a variety of video tactics and features that come with 3D technology. You might just be surprised by the surge in sales courtesy of your promotional 3D animated videos.
Since the pandemic forced almost all aspects of our society online, there has been rising fraud – figures from the UK Office for National Statistics (ONS) show that since September 2021, overall fraud is up 36%. Consumer champions Which? estimate that fraud costs UK consumers £9.3bn a year. Clearly, it’s an issue that should be of growing concern across all areas of financial services.
The crypto industry is no different. There has been a much-publicised spike in cryptocurrency investment across the board with corporates joining retail investors plunging into crypto. During 2021, Coinbase surpassed $1 trillion in transaction volume, over eight times its volume for 2020, while Google invested $6bn in crypto over the last 12 months.
This rise in investment is partly down to the volatility and lower returns of other assets and markets and a hedge against rising global inflation. However, a range of factors including minimal regulation, a lack of protections such as Confirmation of Payee alongside huge investment also make the crypto market a prime target for fraud and has led many investors to perceive the market as unsecure. In fact, research from Chainalysis scammers stole over $6bn from crypto investors last year.
Amongst this backdrop, how can the crypto industry fulfil its potential? Our research suggests that the UK’s crypto market is missing out on 13 million potential new customers who are put off from investing in crypto. The main factor behind this is the perception of a lack of security across the market, partly driven by minimal regulation but also by widespread media coverage whenever a security issue does occur – if you’re not convinced, just read the press coverage around the Lazarus Group’s $500m+ hacking of Ronin Network earlier this year. With this in mind, it’s perhaps not surprising that 41% of UK consumers believe there is more fraud in the crypto industry than anywhere else in financial services.
Our recent research suggests that these misconceptions around cryptocurrencies are actually preventing many consumers from investing – over half (54%) of UK adults distrust cryptocurrencies as they don’t believe the security processes in place are robust enough to protect investors. These potential investors are shunning crypto assets specifically because they believe crypto assets pose security risks.
Is crypto security secure enough?
When it comes to investing in crypto a primary concern amongst consumers is identity theft, with 52% of people noting this as a worry. Unfortunately, this is increasingly common across all areas of financial services, as identity theft reached an all-time high in 2021, increasing significantly by 11%.
The perceived lack of effective security measures could also be impacting the regulatory process for many crypto firms. In the first year of crypto firms needing to seek FCA approval under money laundering regulations, just 12% of all applications were approved by the regulator. No doubt there will be many individual factors behind this high rejection rate but the fact remains that introducing more stringent security measures would likely appease both potential investors and regulators.
Engaging investors
The industry must alter public perceptions. Enhancing awareness and understanding surrounding fraud and crypto is key, but there is also a need to tackle both the real and perceived security risks at play here too.
Our research shows that almost half (45%) of UK adults believe that crypto will never become mainstream unless security and regulation are improved. Clearly the crypto industry needs to ensure its not only implementing strong security measures, but is also communicating these effectively.
Investors need to be reassured that their data, identity and finances are secure when investing or trading crypto assets. The crypto industry must be more proactive not only in its attempts to tackle security risks but also to communicate to investors that there are effective security measures in place. Without this shift in narrative, crypto may struggle to reach its full potential as a truly viable, global alternative to the current monetary system.
Mobile identity verification – the future of security?
Our research revealed that nearly half of consumers do not believe that financial service providers have strong enough identification measures in place to protect them. There is an opportunity for the sector to recognise this issue and address it.
Mobile phones play a huge role in our everyday lives with 85% market penetration amongst those aged over 16 in the UK. The fact that mobiles are so integral to our lives means they are a vital tool for financial services firms to protect customers, fight fraud and boost security. But despite this, our phones are not used effectively as an identity verification tool by firms. Confirming a customer’s identity via their mobile phone is an effective way to mitigate fraud, especially as almost half (46%) of people have had the same phone number for over a decade so have a much more reliable digital footprint than other communication channels.
Consumers’ mobile phone number longevity also means that organisations can obtain rich and actionable data to strengthen and validate the user verification process, reduce fake accounts, give risk insights, improve conversations, and determine the optimal channel for message delivery.
Mobile phones can also be further utilised by crypto firms, as they allow notifications to be sent directly to a customers’ pocket. We’ve already seen the success of Strong Customer Authentication (SCA) introduced this year to check IDs before payments are processed. By using a push notification to a mobile phone containing a code or asking a customer to visit a banking app to prove their identity, consumer protection is greatly enhanced. This is an approach that more crypto firms should consider implementing as standard.
There is global appetite for alternative investing but there are also significant concerns holding millions back from entering the crypto market. Many firms will already have introduced measures and have effective anti-fraud solutions in place to protect investors – but they need to shout about it more. As with many new technologies, mass adoption can be hesitant, so crypto firms need to ensure they’re engaging with potential investors about security measures more than ever if they want to attract new customers and fulfil its potential.
Fergal Parkinson is a co-founder and the Director of TMT Analysis, one of the world’s leading mobile intelligence companies. Starting his careers as a BBC Correspondent, Fergal co-founded TMT in 2016, and now helps organisations around the world to obtain rich and actionable intelligence to strengthen and validate the user verification process and reduce fake accounts.
Crashino is one of the world’s leading crypto casino sites specializing in the beloved crypto game of all blockchain enthusiasts Plinko. Recently, Crashino has added many new Provably Fair Plinko Games and increased their total game offering to 7. Now, fans of the TV show called ‘The Price is Right’ can use Crashino to enjoy 7 beautifully designed versions of Plinko game with crypto.
There are 7 Plinko Game Options at Crashino
Plinko Game has become the favorite type of online casino game for all gambling fans who enjoy watching the ever popular TV show ‘The Price is Right’. This American TV Show is live since 1972 and has millions of fans from all over the world. The show includes contestants compete by guessing the prices of merchandise to win cash and prizes. Show also has a famous catchphrase, “Come on down!”
This TV Show game is now available for all US and Canada based players via crypto casino sites like Crashino. All you have to do is get an anonymous account and transfer your crypto, in order to start playing Plinko.
The Plinko games are very easy to understand, and anyone can start playing them easily with no effort. However, despite their simplicity, these games can also give you a real chance of winning truly massive prizes!
The idea behind crypto Plinko game can be explained easily: choose a multiplier and watch the ball falling to see the winning outcome. Crashino proves that even though all crypto casino games share this same basic idea, they can come in a great variety. Currently, Crashino hosts 7 different plinko games – more than any other crypto casino site!
Crashino features the most vast selection of plinko games, so everyone will find something for themselves. Whether you are a plinko gambling beginner or a veteran ‘The Price is Right’ watcher, Crashino will have something for you.
For example, newcomers to the world of crypto casino games will have a chance to start with BGAMING’s easy to understand Plinko games – one of the most popular plinko game provider ever created, that allows you to play with the original, simple and easy to understand crash experience, with no distractions.
Plinko by Betsolutions is one of the Provably Fair plinko games available at Crashino. It’s a new crypto casino game that’s quickly gaining popularity among plinko game lovers.
Other plinko games available at Crashino are much more colorful and utilize advanced, realistic graphics The perfect example of that is. Plingoball by Evoplay. In this beautifully designed, bikini-themed multiplayer game, the players have a chance to win incredible max wins of up to 500x!
Crashino also enables you to play Plinko, Plinkx and PlinkoX from Pandora, Popol and Smartsoft Gaming – these three crypto plinko games are some of the most popular and highly esteemed versions of the game ever created. They feature fast-paced gameplay, beautiful graphics and the possibility of winning big prizes.
It’s very important to note that Crashino enables you to try out all of the games without using any real funds, and without even having to sign up and make an account. Because of that, beginners can learn the rules of every game before risking real cryptocurrency, and you also can test all of the games to find the one that you want to play.
New plinko games are being added to Crashino constantly. They are all carefully selected, so you can be absolutely sure that every game you can play at Crashino is of top quality.
About Crashino Crypto Casino and Plinko Gambling Site
Crashino is a next generation crypto gaming site featuring plinko game, crash gambling, classic casino games and sportsbook. The main focus of Crashino is providing crypto-based casino games such as Plinko, Crash, Dice, Mines, Keno and many more – all in a provably fair, anonymous, highly secure and privacy-oriented way.
Crashino believes that all fans of casino games deserve to have their right to privacy and anonymity fully respected. That’s why Crashino allows you to sign up anonymously, and to make secure, instant crypto deposits and withdrawals. Crashino enables you to privately deposit and withdraw many popular digital currencies such as Bitcoin (BTC), Bitcoin Cash (BCH), Binance Coin (BNB), Dai (DAI), Solana (SOL), Litecoin (LTC), Shiba Inu (SHIB), Tether (USDT) and Tron (TRX).
Another important feature of Crashino is its full dedication to Responsible Gaming. Crashino includes options such as Time-Out that enables the users to take a pause from playing by freezing their accounts for as long as they want.
The games featured at Crashino are Provably Fair, which means that the outcome of every single game that you play can be independently verified. Because of that, you can enjoy playing your favorite casino games without having to worry that the casino site is not being fully honest with you.
Crashino is very convenient, because it includes many different types of products in one place – whether you like plinko games, crash gambling, classic casino games, innovative crypto grash games, or betting on the outcomes of sports events, Crashino will have something for you. Of course, as the name suggests, crash games are the strongest focus at Crashino, and you will never find as many different crash games anywhere else.
If you are based in US, you can always use VPN and change your location to Mexico in order to take full advantage of their plinko and casino game offerings. Crypto transfers will allow you to stay anonymous and play plinko from whereever you are in the world.
Conclusion
Crashino is a major crypto gaming site offering 7 Plinko games at 1 place No other crypto casino on the market provides such an incredibly huge selection of high quality crypto plinko games. But that’s not all – Crashino also enables you to play classic casino games as well as to bet on the outcomes of sports events, all in a provably fair, secure, private and anonymous way.
A business puts a product up for sale. A customer buys that product. In an ideal world, that would be all that’s required for a company to operate successfully. Sadly, there’s a lot more involved if a business wants to survive – let alone thrive – in the current climate.
Customer service, marketing, product development, accounting, administrative tasks – this is only scratching the surface. With so much to cover, a business can struggle to get everything done with their current resources.
This is where outsourcing can be invaluable.
Outsource the right way, and a business is able to enjoy benefits such as improved efficiency, greater quality, and cost reduction. To get it correct, here’s how to outsource business processes and optimize your operations.
Explore how managed IT services can take your outsourced business processes to new heights of efficiency and optimization.
Put together a checklist
As mentioned above, businesses need to complete many different tasks. Trying to keep track of all these can be tricky, but it’s essential this is done. By doing so, you are able to know exactly what needs to be outsourced.
With this checklist, it provides the clarity required to know what will be managed in-house, and what tasks are to be outsourced.
Define your objectives
What do you hope to achieve in both the short- and long-term? What are your financial goals? What needs to be done to hit your objectives? These are the types of questions you need to answer before you travel down the path of outsourcing.
Once this is done, you’re in a stronger position to align these objectives with your outsourcing strategy. You will also be able to select the right outsourcing providers to match your company’s requirements.
Quality over cost
It’s true: one of the biggest factors involved with outsourcing is cost. You want to save money by letting external providers complete certain tasks. With that said, it’s important to avoid focusing too much on saving money.
Regardless of the task you’re outsourcing, there will be many, many different options available. They will all supply different services, features, and most importantly in this case, price tags. It can always be tempting to go with the cheapest price, particularly if they advertise their approach the right way – but this is almost always the wrong route to take. You get what you pay for as they say.
Say you have a software development project. When you hire developers, quality is imperative. Yes, developers are not cheap. Yet their expertise is imperative when completing complex tasks. Skimp in this area, and your software project will likely miss the quality it requires.
Nearshoring rather than offshoring
Offshoring may lead to cheaper prices for comparative quality, which makes it tempting for businesses when outsourcing. However, it is recommended to stick with nearshoring, where projects are outsourced to a provider in the same or nearby country.
There are various reasons to go with nearshoring rather than the alternative. These reasons can include avoiding expensive currency conversions, time zone compatibility, less language barriers, and smoother communication between both parties.
In today’s highly competitive environment, entrepreneurs face many issues on their way to success. It can be challenging to meet market demands, organize a sustainable and productive business, and simultaneously satisfy customers. And here, digital consultants can provide a real asset to growth for enterprises of any type and size.
What is digital consulting?
Digital advisory services help organizations achieve their objectives, improve effectiveness, minimize risks and stay relevant in the market by integrating innovative technologies into business workflows. They develop long-term business strategies or provide local transformations like process automation, CRM, cloud migration, or third-party services implementation. Additionally, partnering with qualified specialists can reduce stress levels from managing all tasks simultaneously for business owners and prevent them from running out of capacity.
5 ways digital consulting services can improve your efficiency
Digitalization nowadays has become an essential part of companies to thriving and scaling. Advisory services have appropriate experience and knowledge in the industry, technology, and market and can assist entrepreneurs in several ways. Let’s get familiar with them.
1. Reach business goals
Developing the right strategy is the first thing executives should consider entering the digital race. Consultants help entrepreneurs to figure out how to achieve short and long-term goals, guided by assessment results, available budgets, best practices, and trends. Not only do they develop scalable solutions, but turn them into life according to clients’ requirements.
2. Manage data flow
Often, companies need help with massive data, using a small part of its value. Digital consultants define what information has potential and explain how to deal with it, applying analytical tools, visualization, and cloud intelligence. Thus, with professional assistance, entrepreneurs learn to gain insights from raw data and make valuable decisions.
3. Integrate technology
Digital consulting services determine the best combination of technology for each business case. These changes affect organizations in different ways: automate workflows, increase security and cost-effectiveness and contribute to sustainability.
4. Improve user experience
Consulting companies address clients’ needs and directly impact conversion, retention, and overall business growth. Engaging design, user-friendly interface, and excellent system performance are the key factors experts focus on while improving the UX.
5. Reduce costs and minimize risks
Professional consulting teams find bottlenecks in business processes that negatively impact productivity and develop solutions to eliminate repetitive tasks and cut unnecessary expenses. Entrepreneurs get an error-free IT setup capable to protect them from losing money and increase company productivity.
Choosing a reliable partner
The process of finding a trustworthy consulting service is not a one-minute task. However, some helpful tips can simplify entrepreneurs’ decision-making. Examine potential partners’ websites to figure out their educational base, clients’ reviews, and projects outcomes. Besides expert knowledge in the industry, a solid technological base, and proven results, excellent communication skills are other factors to consider for an effective partnership.
Euristiq is one of the progressive digital consulting services that help businesses to scale and stay competitive in the market, evaluating clients’ pain points and unexplored opportunities. In addition, the company has excellent experience in providing digital transformations and post-release support. For more details, you can learn Euristiq case studies, illustrating skills in developing cloud platforms, end-to-end software, IoT solutions, and others.
In this day and age, being better than the next guy is the only way to succeed in the world of modern business. There are lots of things you’ll need to do to make that happen, though, and a number of ideas you’ll need to explore, but if you make a good plan and if you’re fully committed to your goals, there’s no way you won’t be able to do this. One of the approaches you could look into is the online world and you have to learn as much as you can about all those benefits that might come your way if you include the world of the Internet in your business plan. And if you focus all your actions on your SEO process, you’ll reach success sooner than you’ve imagined, especially if you pay close attention to your domain name and make it as good as possible. In case this is something you’d like to start doing as well, but you’re not sure how to ensure success, here’s why your domain name is so important in SEO.
Grabbing attention
One of the biggest problems all business owners around the world are dealing with is the fact that there are lots of people trying to do the same things they’re doing, offering the same services they’re offering, and selling the same products they’re selling. That’s why it’s hard for them to make a name for themselves, stand out of the crowd, and make people notice them. This is why you need to use your domain name to grab everyone’s attention and focus it on your company instead of everyone else’s.
The way to do this is simple – you just have to pick the perfect domain name! Doing this comes in several simple steps you won’t have a problem completing, no matter how much experience you have, and once you do that, you’ll be able to start attracting new clients and customers. This is something all business owners are hoping for when coming up with a new website and a new marketing strategy, so make sure you don’t skip this step either.
Going personal
Unfortunately, there’s no sure way that’s going to make your company more successful overnight, and if you’re looking for shortcuts, you won’t be able to do a lot in this industry. However, one of the best ways to do more than you’ve imagined is to associate your company with your personal image and minimize the differences between your private and corporate identity. This won’t just make you more appealing to clients and customers, but it’s also going to make you more searchable, and that’s a win-win combination we’re all hoping for.
Luckily, there’s only one way to make that happen: use your own name as your domain name and add a cool .me extension. This way, you’ll do more than you’ve imagined by making just one small move, and you’re going to make your unique personal domain help you reach more people than ever. And once you do that, you’ll get a chance to help your company grow even more and make it more visible on search engines, and that’s the whole point of SEO marketing.
Include your location
This is another simple trick that can end up meaning quite a lot – if you manage to include your location in your domain name, you’re instantly going to reach people who are searching for different businesses in your area. You don’t have to use your exact location, of course, or your neighborhood, but as long as you stay within your area, you’ll be fine.
However, doing this is sometimes simply not possible because someone may have taken your preferred domain before you. This happens quite frequently since people have been buying domains for years and decades, and all good combinations are now gone. So, just get creative, think of a new combination, and don’t stop until you’ve found a domain name with your location.
Don’t use hyphens
This is one of those things very few business owners know, but this is something that might help you more than you can imagine. In short, using hyphens in your domain name is something you should never do because this will make your website less searchable and popular with search engines.
Including hyphens will make your website look spammy and unreliable, and that’s never a good look if you’re trying to make a living in the business world. Instead, you should use keywords that best describe your company and make it more popular on Google and other search engines.
Picking the best domain name in the world is a hard and challenging process, but it’s also a process that’s going to help your company on several different levels. And if you manage to do this right, you’ll start seeing how much this affects your SEO strategy in the best way possible, so don’t wait any longer and start this process right now!
By Terence Tse
CFOs are evolving into AI-driven transformation orchestrators, balancing finance, technology, and strategy while upskilling teams, managing risks, and driving measurable business value.
A key insight from this year’s AI for CFOs event, organized...
The World Financial Review uses cookies to improve site functionality, provide you with a better browsing experience, and to enable our partners to advertise to you. Detailed information on the use of cookies on this Site, and how you can decline them, is provided in our Privacy Policy and Terms and Conditions. By clicking on the accept button and using this Site, you consent to our Privacy Policy and Terms and Conditions. ACCEPT
Privacy & Cookies Policy
Privacy Overview
This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.