If you have ever spent time trying to promote a brand, then you know how difficult it can be to stand out from the crowd. Competing for the attention of your consumers requires creativity and thinking outside of the box.
A memorable promotional item is one way you can do this — and if you find a promotional item that your potential customers will use repeatedly, they’ll get a consistent reminder of your brand every time they see it.
Below are some promotional items you can consider investing in to make your brand stand out and provide your customers with a consistent reminder about your products or services.
Custom Keychains
Think about how many times you pull out your keys in a day – to lock your doors on the way out of your house, to start your car, to enter your work building, and more. Imagine having your brand name front and center in a customer’s eye as they go through their day! Custom keychains with your brand name on them constantly remind your consumers that your business is there when they need it. It could also start a conversation with anyone else who might spot their striking keychain and ask about the company — prompting discussion and increasing awareness of your brand.
Sunglasses
Getting caught outside on a sunny day without a pair of sunglasses can be very frustrating. With sunglasses displaying your brand’s name, your customers can remember your brand each time they’re squinting in the sun and find those trusty sunglasses in their glove box to make their day a little easier. This helpful item also has a lot of visibility, allowing other people to see your company name displayed on them. And even better – it helps to protect your customers’ eyes at the same time!
Pens
If your customer is in a pinch and needs a pen, seeing your brand name on a pen they brought home from your business might put a smile on their face! Many people keep spare pens around on their desks, which means this promotional item might end up in place of visibility in a spot where your customer spends a lot of their time.
Bottle Opener
Have your brand name front and center whenever your client has a reason to celebrate and wants to pop open a bottle! Custom bottle openers are a useful promotional item that your customer may keep around and use whenever they need to open a bottle for any reason.
In Summary
There is a lot to be gained from having a consistent reminder of your brand in your customers’ lives, and promotional items are a great way to do this! With helpful items that they’ll actually use, you can also provide them with something they enjoy at the same time! If you are trying to increase your brand exposure, investing in promotional items to give out to potential customers and clients at events is a great way to do so!
