How to Get Started with Affiliate Marketing: A Beginner’s Guide

Affiliate Marketing. Chart with keywords and icons on white background

Since the Internet became popular, there have been different ways to make money online. And what’s most amazing is that many of them don’t even require you to have your own product to make money.

The most popular way to earn passive income in this way is affiliate marketing.

Affiliate marketing business is one of the most common ways to make money. All you need is a website and good knowledge of marketing and sales. Don’t forget to also find more information, such as here , before you start.

Affiliate Marketing: Overview

Affiliate marketing is the process by which people earn money. How? By promoting various affiliate products and services. Marketers are paid affiliate commissions based on several factors. Typically the number of affiliate sales they generate.

An affiliate program benefits everyone involved. Companies selling products and marketers trying to increase affiliate sales. This is why large companies like Amazon have a large affiliate network (Amazon Associates). Which strives to attract as many members as possible.

Affiliate sales are tracked through affiliate links. The marketer places links where a visitor is likely to click. And the website tracks how many times visitors click on the link. And how many affiliate product sales occur as a result of those clicks.

Blogging is one of the most popular options for affiliate marketers. In addition to blog posts, you can place your affiliate links under videos on platforms like YouTube.

Types of affiliate programs

There are two ways to classify affiliate programs. By payment method and by how marketers achieve clicks for affiliate products. Some ways to attract clicks include:


This is done through blogging. This is where the market or business creates enticing content. Drives enough traffic to the site and places their links in the content for people to click. A good example is review sites where product review articles are posted on blogs. The great thing about content is that you can predict your audience size and traffic volume by doing keyword research. All you have to do is create awesome articles based on your product knowledge.


This is done through search engines, where brands focus on getting found on the search engine of the affiliate program. So that people will come to their website and click on the affiliate links. Whether a business focuses on paid search or SEO. Search engine affiliate marketing works in tandem with content marketing.


Many influencers make money by promoting products on their social media pages. The most popular options are Twitter, Instagram, and Facebook.

Email list

Some marketers connect with their target audience through email marketing. By creating great newsletters and targeted email campaigns. This type of affiliate marketer sends offers through links in emails.

How to get started with affiliate marketing

To get started in affiliate marketing, there are a few steps you need to follow. Building the right foundation will help you succeed and build a sustainable affiliate marketing business.

Choose a niche

Many marketers may advise you to first choose the platform you use. But we believe that choosing a niche is the best way to get started as an affiliate marketer. Niche will help you determine the best platforms and strategies for your affiliate marketing business.

There are so many niches to choose from that getting started can be daunting. But once you get over that hurdle, it gets easier. When choosing a niche, you should start with a category and then go deeper into it.

When choosing a category, choose either something you’re interested in. Something you’re an expert in, or something where you can create a lot of content. You want to avoid getting started and then getting bored after creating ten pieces of content.

Select platform

Your niche will help you determine the types of platforms you will use as an affiliate marketer. For niches where you need long-form, explanatory content, a blog is a great option. A blog or YouTube are great for niches where you need to explain something.

Starting a blog is an obvious choice as it suits most niches and is easy to get started. You will need to learn keywords, SEO, and how to create high-quality content.

Social media is a great platform if you have an audience that you communicate with. Social media platforms like Facebook and Instagram are great for this. Post content according to your social media calendar to ensure you maintain a consistent posting schedule.

Select an affiliate program

In addition to looking at affiliate programs in terms of the categories they fall into. As discussed above, there are other, broader categories.

The first is high-paying, low-volume affiliate programs that have niche products and very high payouts. There are many examples of such programs in the software-as-a-service niche.

These programs are highly competitive because there are fewer buyers. Many affiliates are attracted to them because of their higher commissions.

Then there are low-paying, high-volume programs. A great example is Amazon Associates. Where you must target multiple sales for a small percentage of the sale price. Because there are many products with many buyers, these programs can be very profitable. They’re also easy to get started with, making them good for beginners.

Create great content

Now that you have chosen your niche, platform, programs and products to promote, you need to create content. It should be high-quality and useful content so that people can share it and visit your site again. It should also be relevant to your niche so that your affiliate links fit seamlessly within it.

Don’t make the mistake of only looking at high paying products and creating content around them. Do the research to figure out your ideal visitor’s pain points and you can create content that solves their problem. When you offer a product, they will be willing to buy it. Because they will know it will help them, just like your content has done.

One of the biggest mistakes you can make in the pursuit of affiliate income is choosing products that offer high commissions even if you know nothing about them.

However, do you know how to build an affiliate marketing strategy based on internet telephony? Create interesting affiliate content? Create an authoritative online presence?

Instead, choose an industry you know and love, with relevant products in which you have experience. You may have more success and money in affiliate marketing selling camping gear than selling high-priced B2B offerings.

Getting traffic

This is the hardest part of affiliate marketing. As it requires building an online presence and creating relevant content. Fortunately, there are plenty of content options to choose from. These include:

Paid Traffic

You pay to have your ads placed high on search engine results pages, social media, and other sites to get traffic. Keep in mind that some affiliate marketing programs prohibit you from bidding against the business owner’s keywords.

The costs you pay for Google Ads or Facebook Ads (or other social media sites) will cut into your affiliate income. If you have to pay $10 per click and you can only get $12 commissions on relevant products, you’re putting yourself at risk. Instead, build your own online presence and online business with a website or mailing list.

Search Engine Optimization

Ensuring that your site ranks as high as possible in search engine results. Making money from this type of affiliate program can be challenging. As you will be competing for affiliate income with everyone targeting the same keywords.

Many people start their affiliate marketing career by building a website. This requires some digital marketing knowledge, but the potential income can be huge if you do it right.

Building an email list will allow you to have a list of people that you can tell about your latest content. Even products that they will be interested in. You can make money from affiliate marketing with email rather than affiliate sites.

Creating an online presence with email is less costly than creating a website. But you have to create relevant content rather than focusing all your marketing efforts on selling.

Social media marketing.

You can run an affiliate campaign by creating valuable content on social media. Especially if you’re a B2C business and have a large follower base. ForB2B sales and something for a more corporate audience. You may find it difficult to launch your social media affiliate marketing program.

If you sell to a B2C audience, influencer marketing can be a lucrative opportunity for you. Not only will you be able to tell a personal story on your chosen social media channel. But your audience will more easily identify with your content.

Generating clicks

Even if you have great content and lots of traffic, people may not click on your links if you don’t optimize them for clicks. Start by checking your link placement. Don’t place links too high or too low on the page. Also, don’t post too many links, as this will make the content look spammy and you won’t be seen as a reliable partner.

Next, make sure all links are placed in context. Place them on product titles or anchors containing keywords.

And one of the most important affiliate marketing tips is to include an affiliate disclosure on your website. This means adding a message that you make money through affiliate marketing from affiliate offers on your site. This will actually build more trust with your readers and increase conversions rather than hurting your affiliate marketing strategy.

Finally, use appeals, such as call-to-action buttons, to draw people’s attention to your affiliate links and earn affiliate income. There are a wide range of options for your affiliate campaign, but starting with “Click Here to Buy” or “Buy Now” is a good way to start your affiliate campaign.


Affiliate marketing can help you increase your income, whether you do it as an individual or whether it generates income for your business. Understanding how to get started will help you build your affiliate marketing business on the right foundation, which will help ensure its success.

And don’t be discouraged if you don’t start making money with affiliate marketing right away. There is a wide range of platforms and tools that you can try to make money through affiliate marketing – all you have to do is find a marketing channel that works for you, start creating affiliate content, and you are ready for your success story.

The views expressed in this article are those of the authors and do not necessarily reflect the views or policies of The World Financial Review.