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Strategies for the Changing World

“Empowering Women Makes Economic Sense”

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Interview with James Zhan Foreign investment holds enormous potential for women’s empowerment through the creation of formal jobs and business linkages – and this is...

The Business of People: Effective Strategies to Drive Success in Global Business

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By Sharon Schweitzer In this article, Sharon M. Schweitzer delves into the intricacies of the global marketplace. She shares an eight-point introduction in cultivating communication...

What it Takes for Chinese Companies to Succeed Abroad

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By David De Cremer International expansion is one of the keys to a firm’s success and stability. In this article, the author outlines how Chinese...

Business As Usual

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From the Editors In January 2017 a new president will be sworn in who will continue with President Obama’s South East Asia pivot policy with...

China’s Emerging Silicon Valley: How and Why Has Shenzhen Become a Global Innovation Centre

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By Xiangming Chen and Taylor Lynch Ogan Shenzhen is China’s very own Silicon Valley. Find out how it has become innovative by tracing its rapid...

Sustainability: Getting Down to Business

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Interview with Nikos Avlonas As the Millennium Development Goals near their 2015 deadline, the role that the private sector must play in driving a global...

Global Brand Power: Experiential Positioning of a Brand

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By Barbara E. Kahn Building a strong global brand is all about creating that unique position in the market. Here Barbara E. Kahn illustrates the...

The Strategic Role of Marketing-Related Technology in Politics and What Business can Learn from...

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By Bruce Newman All organizations today need to use a wide array of databases available to learn everything they can about their target audience in...

The Rise of Uber and the Sharing Economy

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By Jared Meyer The sharing economy clearly benefits workers and consumers. So why does opposition to innovative business models persist? The answer: entrenched interests continue...

The Hallyu Lens: The Success of Korean Pop (K-Pop) Music as an International Business...

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This article focusses on the success of the K-Pop industry, with a background on the industry itself, and how it can become a business...

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